Balance - Moderation - Sustainability


The problem

Restrictive and unrealistic meal plans:

Meal 1: 6 egg whites, 1/4 cup cream of rice

Meal 2: 8oz tilapia, 10 asparagus spears

Because 11 asparagus spears is just far too many....

Meal 3: 8oz chicken breast, 1 cup brown rice, 1 cup broccoli

Arbitrary restriction/elimination:

"don't eat anything you can't pronounce" 

That idiotically rules out quinoa, aubergine, hor d'oeuvres, 1,3,7-TRIMETHYLXANTHINE (caffeine), or Allium cepa (onions) just to name a few.

"no carbs after 6pm" 

So.... what exactly happens at 6:01pm that makes this bad?

"no white colored foods!"... I KNOW you've heard "cut out all sugar."

There goes potatoes, bananas, rice, garlic, white onions, milk, cauliflower, apples... wait, is it white on the inside or outside or both?

Pure anecdote:

Maybe you have a friend who swears by this one "cutting edge" 7 day detox, cleanse, or miracle supplement that costs $150 that some celebrity endorsed.

Because a celebrity would never endorse useless things for financial gain. 

Or that person at your gym or work who does this 'one weird trick' that is responsible for all their results.

... My apologies Susan, but wearing mismatched socks and listening to Taylor Swift while gargling apple cider vinegar upside down isn't responsible for you losing 5lbs. Correlation does not mean causation.

Sound familiar? Of course they do because there some batsh*t crazy stuff out there and all of the above started by having a glimmer of truth but enough people blew it out of proportion, twisted it, removed context and it became something it was never meant to be. I have personal experience going through some of the above. It was unnecessary,  restrictive, unrealistic, difficult to stick to, stressful, and most of all - I hated it. I missed out on social events, time with friends and family, weddings, and felt guilty when I went 'off plan' just a little. What's worse, it also negatively impacted the people close to me.

Nutrition is not a light switch. It's not "on and off" or black and white. Arbitrarily labeling foods as "good" or "bad" or putting unfounded & ridiculous protocols in place is not only wrong and misleading but can be quite detrimental in the long term. And it certainly doesn't teach you anything.


A Solution

At this point if you haven't forcefully exhaled air through your nose resulting in an awkward snort or at the very least gotten a chuckle out of appreciation for my sense of humor - I don't have a solution for you. If you did, keep reading...

Everyone is different. People have different goals, different bodies, different schedules, and different priorities. Instead of fitting people into a cookie cutter diet, fad nutrition approach, or telling people to eat only from an 'approved food' list, I work closely with you to develop an individualized strategy rooted in a flexible dieting approach. Macro & micro nutrient recommendations are based on the current body of peer reviewed evidence and the overall approach is enjoyable, flexible, and realistic for you.

There are no 'off limits' foods and no extreme protocols. I take time to build a relationship and rapport with you, teach and educate you, provide guidance, advice, and insight. Over time, you will develop a skill set and awareness that you will have for the rest of your life. It will serve you when traveling, at social events, when you are home with the family, or running around during those stressful times when you can't seem to catch up to everything life is throwing at you.

Don't be mistaken. It will be challenging, it will be different from what you are currently doing, sacrifices will need to be made, you will absolutely have to change what you do each day and it won't be a quick fix or an easy process. But it will be worth it. No great success in life was ever achieved without discomfort.

Become a master of the simple and basic principles that have the biggest influence on your results.


We are after progress, not perfection.
Telling someone who wants to lose weight to simply “eat less, move more” is like telling someone who wants to make money to just “buy low, sell high.” While true in the literal sense... it’s not helpful.
Imagine the last exam you took. Your instructor explains that this exam will cover all 20 chapters of your text book with 95% of the exam focusing on chapters 1-10 and 5% of the exam focusing on chapters 11-20. What do you spend most of your time studying?

Hopefully you answered, “chapters 1-10” as that is the logical choice that will yield the most results. However, when it comes to nutrition and training the majority of people tend to focus on “chapters 11-20.” Let’s focus on chapters 1-10 first, sound good?